Crumbl franchise: what it costs
Opening a cookie bakery under the Crumbl franchise runs $848,566 to $1,472,533, based on its 2026 Franchise Disclosure Document (FDD).
Item by item: Crumbl franchise cost
- Full cost of opening
- $848,566 to $1,472,533 Item 7, 2026 FDD
- Franchise fee you pay one time at the start
- $50,000 Item 5, 2026 FDD
- Royalty, your ongoing payments to the brand
- 8% taken from gross sales Item 6, 2026 FDD
- Marketing fund, which covers shared advertising
- 2% taken from gross sales Item 6, 2026 FDD
- Figures on sales or earnings
- $1,139,162 a year on average across 776 locations it counts, before costs Item 19, 2026 FDD
- Number of locations when 2025 ended
- Franchise owners ran 1,101, the company ran 0 Item 20, 2026 FDD
The 2026 Crumbl Franchise Disclosure Document is where we got each figure above. Crumbl Franchising, LLC filed that document at the Minnesota Department of Commerce, dated April 6, 2026 and amended July 1, 2026. Each small label points to the numbered part of the FDD where that figure sits.
The Crumbl FDD: sales and earnings figures
In Item 19, the FDD section where a brand may report what its locations sell or earn, Crumbl shares figures. Average yearly sales of $1,139,162 are the main figure, drawn from 776 franchised bakeries open all of 2025 with complete reporting. It is money the store takes in, not profit, because rent, wages and every other cost get paid from it.
Before you count on any figure in it, see our guide on making sense of Item 19.
Other bakery and snack franchises next to Crumbl
Crumbl costs more to open than any other bakery or snack franchise listed here.
| Brand | Total cost to opentotal, lowest to highest | Upfront feeone-time fee | Royaltyongoing, usually a % of sales |
|---|---|---|---|
| Auntie Anne's | $158K to $836K | $35,500 | 7% |
| Cinnabon | $257K to $704K | $35,500 | 6% |
| Nothing Bundt Cakes | $475K to $994K | $45,000 | 6% |
| Crumbl | $849K to $1.47M | $50,000 | 8% |
Before you buy, a brand has to hand over its Franchise Disclosure Document (FDD); the brand's latest one is where every figure comes from. After you open, the royalty keeps going to the brand, either as a share of sales or a set amount. A K stands for thousand, an M for million. Each of the 4 brands includes sales or earnings figures in its FDD (open a brand to see the numbers). All of these FDD filings went to the Minnesota Department of Commerce in 2026.
All bakery and snack franchises compared
The number of Crumbl locations
At the end of 2025, the United States had 1,101 Crumbl locations, and franchise owners operated 100% of them (Item 20). In that same part of the FDD, you get phone numbers for owners still running stores and ones who left. Your best way to learn how these costs play out in real life is to call a few of them.
Get the Crumbl FDD read by a franchise attorney
Before you sign, one franchise attorney can go through the Crumbl FDD and franchise agreement with you.