Dave's Hot Chicken vs Popeyes: franchise cost side by side
Dave's Hot Chicken is the cheaper of the two to open, from $823,800; Popeyes starts at $1,222,045.
Every figure comes from the brand's FDD, the disclosure file it must hand you before you sign.
Dave's Hot Chicken is the cheaper to open, from $823,800.
Popeyes starts at $1,222,045, the lowest cost to open given in each FDD.
| From each FDD | Dave's Hot Chicken | Popeyes |
|---|
| Total cost to open | $823,800 to $4,121,900 | $1,222,045 to $3,923,245 |
|---|
| Upfront fee | $40,000 | $50,000 |
|---|
| Royalty (ongoing fee) | 6% of gross sales | 5% of gross sales |
|---|
| Marketing fund | 4% of gross sales | 4.6% to 5% of gross sales |
|---|
| Published sales | None published | $1,893,675 a year (average of 2,248 locations, 2025) |
|---|
| Outlets | 348 franchised, 10 company | 3,134 franchised, 95 company |
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| Year filed | 2026 | 2026 |
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Not sure which brands to pick? Get help choosing or browse the full table.
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Read the full figures on the Dave's Hot Chicken franchise page and the Popeyes franchise page, or read how to compare franchise costs.
Every brand's fee, royalty and Item 7 range is also in one table you can download: the franchise fee comparison.