Orangetheory Fitness franchise: what it costs
Its 2026 Franchise Disclosure Document (FDD) puts the price to open an Orangetheory Fitness studio at $764,577 on the low end and $1,104,920 on the high end. Those are the papers a brand must hand you before you buy.
Cost of an Orangetheory Fitness franchise, line by line
- Full opening cost
- From $764,577 to $1,104,920 overall Item 7, 2026 FDD
- Franchise fee you pay one time at the start
- $59,950 Item 5, 2026 FDD
- Royalty, your ongoing payments to the brand
- 8% taken out of gross sales Item 6, 2026 FDD
- Marketing fund, which covers shared advertising
- 3% taken out of gross sales Item 6, 2026 FDD
- Figures on sales or earnings
- $802,145 a year on average across 1,189 locations it counts, before costs Item 19, 2026 FDD
- Studio count as 2025 ended
- Franchise owners ran 1,209, and the company ran 15 Item 20, 2026 FDD
Every figure above comes from the 2026 Orangetheory Fitness Franchise Disclosure Document. It is dated March 31, 2026 and amended September 14, 2026; OTF Franchisor, LLC filed it with the Minnesota Department of Commerce. Each small label points to the numbered part of the FDD where that figure sits.
Orangetheory Fitness FDD sales and earnings figures
Item 19 is the FDD section where a brand may state what its locations earn or sell, and Orangetheory Fitness shares figures there. For 1,189 franchised studios open all year through February 28, 2026, average yearly sales of $802,145 are the main figure. It is money the store takes in, not profit, because rent, wages and every other cost get paid from it.
Use this guide to read an Item 19 before you rely on any number there.
Other gym franchises next to Orangetheory Fitness
Compared with most gym franchises listed here, Orangetheory Fitness costs more to open. The middle one starts at $765K.
| Brand | Total cost to opentotal, lowest to highest | Upfront feeone-time fee | Royaltyongoing, usually a % of sales |
|---|---|---|---|
| F45 Training | $362K to $858K | $60,000 | 7% (at least $2,500 a month) |
| Anytime Fitness | $539K to $905K | $42,500 | $842 a month |
| Orangetheory Fitness | $765K to $1.1M | $59,950 | 8% |
| Planet Fitness | $1.28M to $5.39M | $40,000 | 7% of dues |
| Crunch Fitness | $2.15M to $5.37M | $35,000 | 5% |
Before you buy, a brand has to hand over its Franchise Disclosure Document (FDD); the brand's latest one is where every figure comes from. After opening, you keep paying the brand either a share of sales or a set amount as the royalty. A K stands for thousand, an M for million. To see them, open a brand: all 5 brands include sales or earnings figures in their FDD. In 2026, each FDD here went to the Minnesota Department of Commerce for filing.
All gym franchises, side by side
Orangetheory Fitness location count
The United States had 1,224 Orangetheory Fitness locations when 2025 ended, and 99% of them were run by franchise owners (Item 20). In that same part of the FDD, you get phone numbers for owners still running stores and ones who left. Your best way to learn how these costs play out in real life is to call a few of them.
Get the Orangetheory Fitness FDD read by a franchise attorney
Before you sign, one franchise attorney can go through the Orangetheory Fitness FDD and franchise agreement with you.