Franchise Comparator

Franchise for veterans: fee discounts at 23 brands

When a brand asks former service members for a smaller upfront franchise fee than other buyers pay, that's a franchise for veterans.

Franchise opportunities for veterans

In its FDD, every brand below sets out a lower franchise fee for veterans. The International Franchise Association runs the veterans' program called VetFran. Before you apply, get the brand to confirm its current offer.

BrandUsual fee, paid onceFee for veteransTerms
Ace Hardware 2025 FDD$5,000Fee waivedThe $5,000 affiliation fee
Anytime Fitness 2026 FDD$42,500Reduced feeAs the FDD lists, veterans and existing franchisees pay $22,500 to $42,500
Auntie Anne's 2026 FDD$35,500$20,000Through VetFran
Cinnabon 2026 FDD$35,500$20,000Through VetFran
Culver's 2026 FDD$65,000$10,000 off$10,000 off the standard $65,000 fee
F45 Training 2026 FDD$60,000Up to 25% offYou can get a discount of up to 25% on the establishment fee
Five Guys 2026 FDD$25,000$15,000First restaurant
Home Instead 2026 FDD$54,000$43,200A 20% VetFran discount
Jet's Pizza 2025 FDD$30,000$15,000A 50% military discount
LaundroLab 2026 FDD$49,50010% off10% off the franchise fee
Little Caesars 2026 FDD$20,000$15,000First responders qualify too; combat-disabled veterans and Gold Star families: $0
Massage Envy 2026 FDD$45,000$36,000$28,000 for later units
Mathnasium 2026 FDD$49,00025% offThe same 25% discount applies to educators
Pet Supplies Plus 2026 FDD$49,90020% offAlso a 10% discount for first responders
Primrose Schools 2026 FDD$80,000$50,000First school, through VetFran
Right at Home 2026 FDD$49,50025% offThrough VetFran
Subway 2026 FDD$15,000$7,500Current franchisees and qualified non-traditional sites also get the lower fee
The Goddard School 2026 FDD$135,000$115,000Additional fee reductions put current franchisees at $60,000 and transfers at $40,000.
The Joint Chiropractic 2024 FDD$39,900$33,900Multi-clinic owners pay $29,900, while DC Path is $20,000, among the other discounts.
The Learning Experience 2026 FDD$60,000DiscountA military veterans' program discount appears in the FDD, but no amount is given
Tide Laundromat 2025 FDD$50,00050% offThe same 50% applies to women-owned buyers
Tommy's Express Car Wash 2026 FDD$50,000$10,000 offA $10,000 reduction
Tropical Smoothie Cafe 2026 FDD$35,000$17,500For qualified veterans; $25,000 for additional units

SBA loan rules for franchises, what your money pays for or the complete franchise table

Weighing up a veteran discount?

Tell us your cash and where you want to open. One franchise consultant will contact you about brands that match.

Add the brands you like or a note (optional)
  • Free to send, and it goes to one franchise consultant. Consultants are usually paid by the brand you buy.
  • The consultant may pay us for the referral; no brand pays to be listed here.